The growers of Addenda® grow plants with consideration for people, animals and the environment.
If you choose Addenda®, you choose beautiful and rock-solid flowering plants. Our growers produce the plants with care and love, and they are easy to maintain. All they need is a splash of love; Just add love!
Who we are
An association for growers
Growers’ association Addenda® was set up in 2007. A number of growers decided to join forces and invest in ties with breeders in order to improve their results. As one of the very first growers’ associations in the Netherlands, Addenda® offers a huge range of Campanula and Hebe. From plants in small pots, to pots for patios and hanging wall planters. The growers’ association currently has 15 members in the Netherlands and Belgium and 8 licensee growers in the Netherlands and the rest of Europe.
From breeding to enticing consumers
Addenda® is in charge of the cutting and rooting process in Africa and the Netherlands. Addenda® also draws on growers’ knowledge and expertise when it comes to product development, cuttings and rooting. In addition to supplying cuttings, the association is also a marketing organisation that directs the chain so that seasonal products are marketed in a demand-driven manner.
Our growers grow more than 8,000,000 plants a year with great skill and passion. The Addenda® product range consists of two products and several product groups:
About Hebe About CampanulaAddenda® brand
If a plant bears the Addenda® brand, you are assured of top quality. Each plant has its own brand and unique character, so you can specifically choose the one that suits you. In addition to outstanding quality, we guarantee you can benefit from an ever-expanding range. During new product development, fulfilling the wishes of consumers is always our primary consideration. We achieve this in combination with environmentally friendly cultivation methods.
Our values
Our core values are embedded in everything we do. Our values guide how we behave and make decisions, what matters to us, how we work and what sets us apart.
Innovative: WE CREATE
Since innovation is paramount at Addenda®, we continuously seek innovation and optimisation for our processes and products. We develop strong and beautiful new varieties. At Addenda®, we always inspire and surprise.
Together : WE CONNECT
Addenda® is a growers’ association, a group of growers with many years of experience. We collaborate intensively with our customers, growers and partners, striving for the best, most sustainable assortment. so that together we can meet and exceed consumer expectations.
Unique : WE MAKE THE DIFFERENCE
You can find our broad range in garden centres, at florists and online. We offer plenty of variety in type, colour and size. Our unique concepts are innovative and distinctive. We link product development to promotional and packaging materials. This is how we make the difference.
All aware : WE DO WHAT WE PROMISE
Addenda®’s growers ensure sustainable cultivation with continuous attention for people, animals, bees and the environment. At Addenda®, sustainability is an ongoing process. Together, we can have more impact and contribute to biodiversity.
Just Add
If you choose Addenda®, you choose beautiful and rock-solid flowering plants. Our growers produce the plants with care and love, and they are easy to maintain. All they need is a splash of love; Just add love!